Music videos are a vital promotional tool for exposure and marketing of an artist or band. Professionally produced videos of your concerts, conceptual videos or both will stand out better on YouTube or Vimeo. Fans love to see their favorite artists and bands being interviewed and behind the scenes. Music videos create a long lasting impact on your fans and causes them to buy your music and attend your concerts. A professional music video is essential for musicians looking to elevate engagement with their music, expand reach and profit. A music video has a chance of going viral if there is a promotional strategy. Video accounts for almost half of on-demand music consumption globally.
Remind your fans of the release date multiple times.
Your music video needs to be fully optimized for maximum discoverability. The video title and description must correspond. Use tagging, categorizing and an eye-catching thumbnail.
Share your music video across all of your social media channels.
Build a list for Email marketing.
Target your video to reach certain audiences. Paid YouTube Ads are one of the best ways to get YouTube views with demographics specific for your music video.
Contact social media influencers about sharing your music video that actively promote music of your genre.
Justin Bieber and Nicki Minaj behind the scenes, interviews with choreographers for the music video Beauty and a Beat. Dancing in water, poppers, wave pool, synchronized swimmers, runway, fashion show and aerialists.
Cinematographer / DP: Chris Cuthbert
Director: John M. Chu
Producer: Christina Ferguson
Dance Choreographer: Nick DeMoura
Assistant Dance Choreographers: Kevin Maher and Tucker Barkley
Red carpet event at the Tuscan Estate in Beverly Hills.
Producer / Editor: Perris Alexander
Appearances by Aki Aleong, Danny Trejo, Martin Kove, Tommy Chong, Timothy Bottoms, Reggie Lee and Coolio (Actor, Grammy award-winning, multi-platinum recording artist with over 17 million records sold worldwide).
Producer / Editor: Perris Alexander
Mary Ann sang “Halo” in a higher key than Beyonce’ and received a standing ovation from the judges.
Producer / Editor: Perris Alexander
Cinematographer: John MacDonald
Producer: Bri Xandrick
Cinematographer: John MacDonald
Producer: Bri Xandrick
Jason Mraz cover performed by Tyler ShamyI
Cinematographer: John MacDonald
Producer: Bri Xandrick
Cinematographer: John MacDonald
Producer: Bri Xandrick
Performed by Shaun Canon & Daniel Lowe
This song has become known as a “First Dance Wedding Song” and now International Singer-Songwriter Shaun Canon re-releases this new version as a duet with Canadian country singer, Danielle Lowe.
Executive Producers: Eric Galletta & Perris Alexander
Producer / Post Coordinator: Bri Xandrick
Director / DP: John MacDonald – Shaun Canon Unit
Director / DP: Wes Inaba – Danielle Lowe Unit
Cover Performed By American Idol’s Shaun Canon
Executive Producers: Eric Galletta & Perris Alexander
Producer / Post Coordinator: Bri Xandrick
Director / DP: John MacDonald
We had chosen ReverbNation as the online submission platform for solo artists, bands and vocalists entering the competition. Contestants were judged by music industry veterans including A&R, music supervisors, singers and producers. Prizes were a professional music video shoot, photography shoot, music business directories and International TV Premiere of their video.
Cinematographer / DP: Chris Cuthbert
Producer / Director / Original Music: Perris Alexander
Executive Producer / Producer: Perris Alexander
Cinematographer / DP: Chris Cuthbert
Song: “Icarus” by Madeon
Cinematographer: Tyler Rowe
Editor: Nathan Rayn
Cinematographer: John MacDonald
Cinematographer: Timothy Gerald
Editor: Nate Olivas
Cinematographer / DP: Chris Cuthbert
Director: Kevin “KJ” Johnson
Producer: Jen Org
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